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March 20, 2025
Unlocking the value of sector-specific expertise: Why are we focusing on four key markets?

In our last blog, we identified the main challenges that the green technology leaders that we have worked with have been facing over the last 12 months.

Many of these were relevant across the entire sector—including developing a more robust strategy, becoming a stronger leader, generating increased sales, and articulating a clearer vision. However, we also heard several more specific challenges from leaders looking for dedicated support within their own markets. 

Inspired by this, we have decided to renew our commitment to providing highly tailored support backed by trusted expertise. Most importantly, this means focusing on working with customers within markets where our experts can offer real-world experience, in-depth knowledge, and global connections.

Our key sustainable technology markets

Green chemistry

With decades of experience in this field, our experts can help you navigate the intricacies of scaling up green chemistry methods and the regulatory challenges that can arise. They can also provide specific guidance to support you optimize the positioning of your solution and overcoming the cost-conscious mindset of many industry stakeholders.

Water management

Our support can help you implement a long-term growth strategy that considers the potentially seismic impacts climate change could have on the industry landscape. It can also help you address common challenges, such as managing a fragmented customer base or raising awareness of your solution in a crowded marketplace.

Packaging

Our experts have an in-depth understanding of the challenges and opportunities in the sustainable packaging sector and can apply this to help you refine your product-market fit. They can also help you optimize your communications to showcase how your costs, supply chains, or quality standards position you as an industry leader. 

Agritech

We can provide dedicated insights to you to manage complex environmental regulations and policies within the agricultural sector. Our experts can also provide commercial advice to help support the development of a truly sustainable business model, as well as marketing guidance to help you communicate the value of your technology.

Dedicated expertise to help your business thrive

Together with our renewed strategic focus, we have also recently launched our one-on-one sparring sessions, which can be booked today at a standard price of 450€. 

These sessions are an opportunity for you to work directly with one of our experts who will actively listen to your current situation, challenge your thinking, and provide actionable insights. In addition to being able to speak your language, our experts may also be able to introduce you to their global network of relevant connections who can help your business grow faster.

During the session, they will also work with you to develop a tailored road map for success that you can begin implementing immediately. With achievable next steps toward overcoming your challenges, this plan can be a valuable tool to help give you the confidence to begin building momentum for future growth.

Interested in learning more?

Make sure to look out for our upcoming blogs, where we will explore our experience and capabilities within each of our four key markets in more detail.

Can’t wait until then? Get in touch with our team to discuss your requirements and discover how we can help your sustainable technology reach its full potential and achieve a lasting impact.

more resources

Water Innovation into Impact: Overcoming the Growth Barriers in Water Treatment
June 19, 2025
Winning with Green Chemistry
March 28, 2025
Unlocking the value of sector-specific expertise: Why are we focusing on four key markets?
March 20, 2025